In 1990, Sega assembled a team of misfits to take on the greatest video game company in the world, Nintendo. Console Wars goes behind the scenes to meet the men and women who fought for both sides in this epic battle that defined a generation.In 1990, SEGA, a fledgling arcade company assembled a team of misfits to take on the greatest video game company in the world, Nintendo. It was a once-in-a-lifetime, no-holds-barred conflict that pit brother against brother, kids against grownups, Sonic against Mario, and uniquely American capitalism against centuries-old Japanese tradition. For the first time ever, the men and women who fought on the front lines for Sega and Nintendo discuss this battle that defined a generation.