At a time when most other shows for children were either low-budget productions or product-inspired cartoons that were little more than half-hour commercials, this program set out to produce high-quality classic entertainment that children would enjoy. Much inspired by an earlier children's program, Shirley Temple's Storybook (1958) (also known as "Shirley Temple Theatre"), Shelley Duvall hosts this program featuring some of the best-known in Hollywood performing adaptations of traditional stories.